Privacy Policy
Privacy Policy
The following policy we hope will answer any questions you might have concerning the way customer information is collected, controlled and safeguarded. Arbor follows all applicable laws on data privacy protection and data security. The ultimate goal for gathering information is to improve service and support to customers.
What personal information do we collect from the people that visit our website?
Arbor will not collect any personal data about you (e.g. your name, address, telephone number or e-mail address), unless you voluntarily choose to provide us with it (e.g. by registration, surveys, etc.). Arbor is the sole owner of the information collected on our web sites. Under no circumstances will we share your customer information with anyone other than those directly involved with the purchase and shipment of your order, unless you explicitly give us permission to do so. We may use your e-mail address to notify you of special offers and promotions that you are eligible to participate in as a registered customer. You may decline this service.

When you access our Web site, we may automatically (i.e., not by registration) collect non-personal data (e.g. type of Internet browser and operating system used, IP address, domain name of the Web site from which you came, number of visits, average time spent on the site, pages viewed). We use this data to monitor web interaction, analyse trends, improve performance and content and study the needs of customers more closely. This will be performed in accordance with the applicable data privacy protection legal framework.
How do we use your information?
When you do provide us with personal data, we usually use it to respond to your inquiry, process your order or provide you access to specific information or offers. Also, to support our customer relationship with you:
* we may store and process personal data and share it with our worldwide affiliates and partners to better understand your business needs and how we can improve our products and services; or
* we (or a third party on our behalf) may use personal data to contact you about an Arbor offer in support of your business needs or to conduct online surveys to understand better our customers' needs.
 
If you choose not to have your personal data used to support our customer relationship (especially direct marketing or market research), we will respect your choice. We do not provide or otherwise market your personal data to third parties, except to Arbor's affiliates and partners.

Arbor will collect, use or disclose personal data supplied by you online only for the purposes disclosed to you, unless the disclosure:
* is a use of the personal data for any additional purpose that is directly related to the original purpose for which the personal data was collected,
* necessary to prepare, negotiate and perform a contract with you,
* required by law or the competent governmental or judicial authorities,
* is necessary to establish or preserve a legal claim or defense,
* is necessary to prevent fraud or other illegal activities, such as wilful attacks on Arbor IT systems.
What sort of cookies does the Arbor use?
Generally, our cookies perform up to three different functions:
1. Essential Cookies:
  Some cookies are essential for the operation of our website. For example, some cookies allow us to identify subscribers and ensure they can access the subscription only pages. If a subscriber opts to disable these cookies, the user will not be able to access all of the content that a subscription entitles them to.
2. Performance Cookies:
  We utilise other cookies to analyze how our visitors use our websites and to monitor website performance. This allows us to provide a high quality experience by customising our offering and quickly identifying and fixing any issues that arise. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. We might also use these cookies to highlight articles or site services that we think will be of interest to you based on your usage of the website.
3. Functionality Cookies:
  We use functionality cookies to allow us to remember your preferences. For example, cookies save you the trouble of typing in your username every time you access the site, and recall your customization preferences, such as which regional edition of the website you want to see when you log in.
 
We also use functionality cookies to provide you with enhanced services such as allowing you to watch a video online. We also use or allow third parties to serve cookies that fall into the four categories above. For example, like many companies, we use Google Analytics to help us monitor our website traffic. We may also use third party cookies to help us with market research, revenue tracking, improving site functionality and monitoring compliance with our terms and conditions and copyright policy.

As we’ve explained above, cookies help you to get the most out of our websites. However, if you do wish to disable our cookies then please follow the instructions below from main browser providers:
* Instructions for Microsoft Internet Explorer.
* Instructions for Mozilla Firefox.
* Instructions for Google Chrome.
* Instructions for Apple Safari.
 
Please remember that if you do choose to disable cookies, you may find that certain sections of our website do not work properly.
We agree to the following
1. Users can visit our site anonymously.
2. Once this privacy policy is created, we will add a link to it on our home page, or as a minimum on the first significant page after entering our website.
3. Our Privacy Policy link includes the word 'Privacy', and can be easily be found on the page specified above.
4. Users will be notified of any privacy policy changes via Email.
5. Users are able to change their personal information by emailing us.
Children Privacy Protection
Arbor will not knowingly collect personal data from children without insisting that they seek prior parental consent if required by applicable law. We will only use or disclose personal data about a child to the extent permitted by law, to seek parental consent pursuant to local law and regulations or to protect a child. The definition of "child" or "children" should take into account applicable laws as well as national and regional cultural customs.
Security
To protect your personal data against accidental or unlawful destruction, loss or alteration and against unauthorized disclosure or access, Arbor uses technical and organizational security measures.
Links to Other Web Sites
Arbor Web sites may contain links to other Web sites. Arbor is not responsible for the privacy practices or the content of other Web sites.
Questions and Comments
Arbor will respond to reasonable requests to review your personal data and to correct, amend or delete any inaccuracies. If you have any questions or comments about the Arbor Web Security and Privacy Policy (e.g. to review and update your personal data), please contact us. As the Internet matures, so will our Web Security and Privacy Policy. We will post changes to our Web Security and Privacy Policy on this page. Please check this page regularly to keep up-to-date.
We will take the following responsive action, should a data breach occur:
We will notify the users via email within 7 business days.
We also agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.
Consent
By visiting Arbor's website, you consent to the practices described in the Privacy notice and your visit and any dispute over privacy is subject to this notice.